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BS Battery is proud to celebrate its 15th anniversary at the Milan Show with its loyal partners. Founded in Paris by battery industry veteran Alain Sebban and headed up since 2009 by his son Benjamin Sebban as General Manager, BS Battery has come a long way in a short time. Over the past 15 years, BS Battery has grown from a family company into a global leader in powersport battery solutions. Some main steps of its successful history includes, the introduction of smart chargers line in 2011, followed by the launch of the SLA (Sealed Lead Acid) battery range in 2014 and SLA MAX range in 2015, followed by SLA Max BGZ range and Lithium Max ranges in 2023. BS Battery has strengthened its presence in motorsport through strategic partnerships. In 2020, the company became the Official Sponsor of the World Superbike GMT94 Yamaha Team and joined forces with the Kawasaki Bud Racing Team in MXGP, gaining valuable insights into the off-road segment. Its sponsorship of MotoGP Champion Fabio Quartararo, who claimed the title in 2021, underscores BS Battery’s commitment to supporting top talent. This dedication was further solidified in 2023 when BS Battery became the Official Sponsor of Aprilia Racing. A 15 years path characterized by constant innovation, to meet the needs of every rider and industry professionals worldwide. BS Battery will celebrate this special anniversary at EICMA 2024 with two special hosts: MotoGP riders Fabio Quartararo (Thursday, November 7 at 14:30) and Aprilia Racing Team’s Maverick Viñales (Saturday, November 9 at 15:00).
Visit BS Battery at EICMA, Hall 24 | Stand I82.
